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Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q20-Q25):
NEW QUESTION # 20
How often are the Einstein Engagement Scoring scores updated for Email?
Answer: A
NEW QUESTION # 21
What are the functionalities of ad studio. Select multiple.
Answer: A,B,E
Explanation:
The functionalities of Advertising Studio in Salesforce Marketing Cloud include:
* A: Facebook Advanced Match: This feature allows users to match their customer data with Facebook user profiles to enhance the targeting of their ads.
* B: LinkedIn User Match: Similar to Facebook Advanced Match, this functionality enables users to match their data with individual LinkedIn users for targeted advertising.
* C: LinkedIn Company Match: This allows matching to LinkedIn company profiles, enabling targeted B2B advertising campaigns.
NEW QUESTION # 22
How frequently does Einstein Engagement Scoring updates to email?
Answer: A
Explanation:
Einstein Engagement Scoring in Salesforce Marketing Cloud updates its models differently based on the channel:
* A. Email daily: The scoring model for email engagement is updated daily. This frequency ensures that the model reflects the most recent interactions and behaviors of users, allowing marketers to dynamically adjust their strategies based on up-to-date engagement data. The daily update cycle helps maintain the accuracy and relevance of the engagement scores, ensuring that marketing efforts are effectively aligned with user engagement trends.
NEW QUESTION # 23
How long does the activation process take for Einstein Engagement Frequency?
Answer: D
NEW QUESTION # 24
28, Whit are the functionalities of ad studio. Select multiple.
Answer: A,B,E
NEW QUESTION # 25
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